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Stories

All Activism Blog Customer story Escape Guide Listicles
We're illustrating how to get your content seen by real people and AI. A lovely traditional baker's shop, everything crafted to perfection, is has an inquisitive bot leaning in on the door frame. The bakers holds a sign that reads 'all natural ingredients for the best results'. On the door, pinned notices say 'Full sentences available in store' and 'Secret recipe. Just Ask!'
Blog
Guide

How to get your content seen by real people and AI

16th May 2025
An inviting destination - our lovely place - sits invitingly under a road bridge signposted as Super AI- Way. It's a metaphor for how to make your website work for real people in the age of AI.
Blog
Guide

How to make your website work for real people in the age of AI

2nd May 2025
A person in a grey business suit tugs open their shirt to reveal a close-fitting green vest that says: how can we help? It's a metaphor for hero brands, and reflects that not all superheroes wear capes.
Blog
Guide

The new brand heroes

11th October 2024

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