The best type of story is one that someone else wants to tell. That’s how stories spread and take hold. Reach the people you want to talk to in the way that best meets their need, releasing your story to the world – powered by purpose.
We use a variety of different channels to share your story with the people that matter. They can be categorised into four areas.
Everyone thinks they know what public relations is, and how to do it. That’s a blessing and a curse. Actually, mostly a curse. PR’s lifeblood is human stories, real-world experiences, expert opinion, analysis and referral. Not to forget genuine news.
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A well-crafted website is your engine room. Fuel it with rich content that reflects the careabouts of your tribes. The owned channel is a space to share your passion and your knowledge. Build trust and insight. Be generous. That’s how you start more conversations.
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Social media is a crucial part of the customer journey, giving brands the chance to show their human side and talk directly to their audiences. Successfully integrating and aligning content and social media marketing takes effort. It’s definitely not a one-size-fits-all thing.
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As the media world evolves at breakneck pace, the gulf between earned and paid media is closing. It’s no longer wise to turn your nose up at anything that comes with an extra price tag. The right opportunity, at the right price, can help to amplify your story.
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Specifically, we do
You get
You could think of your media coverage as expertly curated content by professional sceptics. Nice work. You’ve earned it.
Specifically, we do
You get
Fuelled by valuable content and structured to convert, your website can help customers and win business even when the office lights are out.
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You get
We can’t promise to make you the next Kim Kardashian or Joe Wicks but we’ll certainly help you to identify and speak to the people you most care about, ideally even influence them.
Specifically, we do
You get
Whether it’s through native advertising, paid social or influencer programmes, we can craft and amplify your messages in the spaces most-seen by your audiences.
